Communications are a powerful way to reach 100% of your customer base directly to share news and promotions or send out polls and surveys to get instant feedback.
Comms work by sending a push notification, email or both to a customer to let them know that there is a new message from you. Galanta has an average open rate of 80% compared to emails and social media channels.
Communications are separated into categories to ensure customers see what they are interested in at the top of their inbox:
Here are the different types of communication and great examples of how to use them:
Who can receive comms:
Only customers who meet the following criteria will receive emails: